How to make money from a website (full sample)
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About this content
Generating an income from a website is a realistic goal for the dedicated entrepreneur or writer. This article explores the five main channels that you can use to create some revenue. Methods explored include display advertising, affiliate marketing, freelancing, and more.
Areas of expertise
Making money online is an achievable goal for many entrepreneurs. There are several methods you can use to monetize a website, depending on how much work you want to put in. From the simplest to the most complicated, the various channels you can use to earn money include:
Display advertising
Affiliate marketing
Writing and freelancing
Selling your own product or service
Other methods
Display Advertising
The easiest way to make some money from a website is to publish ads that are relevant to your readers. The most popular display advertising network is Google AdSense. You can sign up for an account and begin publishing ads almost immediately. When a user visits your site and clicks on an ad, Google pays you part of the proceeds for that click. You do need lots of visitors to your site to make reasonable money from display advertising, but it is a passive way to earn income.
Affiliate Marketing
Affiliate marketing means promoting and selling someone else's products and services. You can earn a commission from creating links and promoting products on your website. The most popular affiliate program is Amazon Associates, where you can earn between 4 percent and 8 percent of sales made through your links. There are several other large affiliate networks including Digital River, Clickbank, and Commission Junction. You do need to research and understand what you want to sell to ensure that you're promoting high-quality goods.
Writing and freelancing
If you can build up your authority and reputation, you could turn this into paying work in your area of expertise. You could be asked to review articles, create content, work on projects, and much more. The key to becoming a successful freelancer is to write original, insightful articles and to publicize your site through guest posting and getting exposure elsewhere.
Selling your own product or service
If you have something you can sell, this is a great way to monetize your site. You could create an eBook, software app, or other product or service. One of the main advantages is that you get to keep 100 percent of what you make; if you hit on a great niche product, you could earn a good income. Creating a product or service does need time, energy, and resources. It's important that you test the market for what you're planning to build before committing - you don't want to waste your time creating something that no one wants.
Other methods
Once you are well known in your field, you might get opportunities to speak at conferences, make presentations, or carry out consultancy work. If you can establish yourself as a trusted authority, you could easily make a living from your expertise. You'll need to create a good network and develop a reputation, but this is a great way to get involved in lots of interesting projects and see where your ideas and insight can take you.
Creating an authentic, trusted website with an original approach and fresh content is good for you and your readers. With the right amount of effort, you could turn that into a reasonable income.
Content originally written by Paul Maplesden, a freelance writer, and edited by me.